Getelec
Brand identity for a Brisbane electrician
Power on
Getelec are a Brisbane Bayside electrical trade business providing quality electrical and air conditioning work to Brisbane’s South. The business changed its name to Getelec and as a result, required a complete rebrand. The new design needed to be modern and sophisticated to make an impact in the Brisbane market.
Symbolic Simplicity
The primary icon representing Getelec, ingeniously reimagines the ubiquitous symbol for Power by cleverly rotating it to seamlessly integrate and form the letter G. The result effectively fuses the essence of energy and innovation within the brand identity.
The striking neon-style stroke enhances the visual metaphor of Power in action, this design choice further accentuates the dynamic and cutting-edge nature of the brand.
The bespoke typography of the remaining letters is meticulously crafted to harmonize with the central icon, ensuring a cohesive and unified visual language throughout.
In its elegant simplicity, this logo possesses the remarkable ability to command attention and effortlessly establish a strong brand presence, leaving a lasting and impactful impression on its audience.
Services included
Logo design
Illustration
Website design
Digital design
Print design
A happy client
Myck genuinely enjoyed the challenge of finding the best solution for our branding. He was able to think outside the box and surprised us with his clever solution for our logo and brand.
Sean Hobby
Getelec, Brisbane
